Huey Magoo's positions itself as the Filet Mignon of Chicken
Date postedJuly 2, 2024
Huey Magoo’s brand objectives for 2023 were to obtain a unique position that would set the brand apart from other big-name brands and competitors in the chicken category, raise brand awareness and knowledge through the campaign and recruit more franchisees.
The chicken foodservice brand was recently named a finalist for the 2024 Chicken Marketer of the Year award. This award recognizes excellence in marketing and public relations campaigns in keeping chicken as the protein on the center of the plate.