12 chicken consumption trends that will stick
If it feels like consumer trends are changing more rapidly, it’s only because consumers are presented with more choices than ever before. These 12 chicken consumption trends promise to stick around in the long run.
“There are so many broad trends that are going around, I want to talk to you about what’s going to stick,” Kevin Ryan, CEO, Malachite Strategy and Research, explained at the 2023 Chicken Marketing Summit
When trends meet culture, that’s how you know a trend will become sticky, he added.