Wayne-Sanderson Farms wins 2023 Chicken Marketer of the Year
Wayne-Sanderson Farms helped cost-conscious consumers save money, be more creative in their cooking and reduce food waste with the launch of its innovative Search By Ingredient tool. As a result of the marketing campaign, Wayne-Sanderson Farms was named the 2023 Chicken Marketer of the Year.
The trophy was presented at the 2023 Chicken Marketing Summit, at the Hotel Effie Sandestin in Miramar Beach, Florida, on July 31 – August 2. The award was accepted by Hilary Burroughs, vice president of marketing and communication, Wayne-Sanderson Farms.