Lee's Famous Recipe Chicken undergoes a brand refresh
In the evolving landscape of the culinary industry, Lee's Famous Recipe Chicken embarked on a quest to revitalize its brand essence and reignite a spark of innovation in 2023.
The chicken foodservice brand was recently named a finalist for the 2024 Chicken Marketer of the Year award. This award recognizes excellence in marketing and public relations campaigns in keeping chicken as the protein on the center of the plate.