A packaging redesign from Farmer Focus highlights product traceability and transparency, as well as company environmental, social and governance (ESG) branding.

Each Farmer Focus package now contains a unique 4-letter Farm ID that traces back to the chicken’s farm of origin so consumers know exactly what they are shopping, providing transparency and traceability throughout the chicken supply chain. The new packaging recently received the 2024 Graphic Design USA Best-of-Year Award.

Read the full article here: https://www.wattagnet.com/blogs/poultry-tech-trends/blog/15738958/farmer-focus-packaging-redesign-bets-big-on-esg