4 steps to a better broiler of tomorrow
Date postedApril 16, 2024
The modern chicken industry has witnessed unprecedented advancements in efficiency and performance, but continuous improvement will still be needed to produce a successful broiler of tomorrow.
“Our industry has shown great resilience, overcoming many challenges in recent years,” said Jan Henriksen, CEO, Aviagen Broiler Breeding Group. “However, let's address the challenges ahead. Food safety, security and affordability remain paramount for people across the spectrum. From pandemics to natural and manmade disasters, conflicts, avian diseases and climate variability, we face numerous hurdles.”